NU Living - Nu Build, Beechwood

A touchscreen and App based interactive presentation to showcase the pioneering development of Beechwood West – 251 customisable new homes in Essex.

SOLUTION

Working with Silk Road Lucid created an Interactive presentation. This helped people fully understand and get excited about NU-Build’s custom build service. New buyers could choose the design of their new home by selecting plots, types and floorplans from within the 251 home development.

The camera would then travel through a 3D model of the entire development to highlight the selections and the surrounding context. Live availability data of all plots was connected with the presentation.