SOLUTION
Lucid delivered an Augmented Reality App that could be used by the on-site sales team within the marketing suite. When the tablet’s camera was placed over the 2D printed floorplans, the apartment would “grow” up out of the plans and form a detailed 3D model.
Users could move around the apartment, split the floors apart and remove walls. This provided the clarity needed to explain certain typologies and accelerate sales.
